My controversial view on the best time to sell
As the Easter season approaches, it's a common belief among many in the real estate industry that waiting until after the holidays to list properties is the wisest course of action. However, I hold a somewhat controversial viewpoint on this matter. While my colleagues often advise clients to delay listing until after Easter, I question whether this recommendation stems from a genuine belief in improved market conditions post-holiday, or simply a desire to enjoy a vacation without the added stress of open houses.
Similar sentiments arise around the New Year holiday period, with the prevailing wisdom being to hold off on listings until after the festivities have concluded. However, our experiences in the real estate market have challenged this conventional wisdom.
Contrary to expectations, launching listings around the New Year yielded significant interest, as evidenced by the substantial turnout at our open houses. This approach resulted in a 75% success rate for our first auction of the year.
Innovation often defies convention, and our February results further underscore this principle. It's important to recognise that success in this industry requires a willingness to challenge established norms and embrace alternative strategies. By daring to deviate from conventional practices, we position ourselves to achieve better results and capitalise on opportunities that others might overlook.